Every day we see logos and after a while these images become engraved in our minds. We have become accustomed to seeing the shapes, colors, and sizes of these logos to the point where we don't have to think twice about the company or brand the logo represents. Most logos are created to be aesthetically pleasing as well as encompassing the values and personality of the company or brand. The article shows different logos and how they have hidden meanings inside them that most people do not see. The FedEx logo really caught my eye; I have seen the FedEx logo probably a hundred times in my life but never noticed this part of the log before I read this article. Designed in 1994, the FedEx logo seems simple enough but if you look at the white space between the E and the X it creates an arrow to represent the speed and precision of the FedEx Company. I don't think it is necessary for all companies to have hidden messages in their logos, but it does add some extra credibility and thoughtfulness to their brand image. Take a closer look at these logos.
A good draft, Nick.
ReplyDeleteIf I had to grade it right now, it would earn a C -.
You need video, image, more hyperlinks, etc.
Go for it,
W